59club USA Renews Agreement with Haig Point

Thursday April 22, 2021

STATHAM, Ga. – North American customer service satisfaction and benchmarking firm 59club USA announced today they have reached an agreement to extend their partnership with Haig Point located on Daufuskie Island in Hilton Head, SC. The extension allows 59club USA to continue to use its proprietary, industry-leading software and objective data analysis tools to provide Haig Point with valuable, quantitative, and unbiased customer service feedback.

“We’ve chosen to renew with 59Club for another year because we continue to improve and want to be a podium club,” said Adam Martin, VP of Sales & Marketing at Haig Point. “Member retention and recruitment are our top priorities and providing a world-class member experience is our most important strategy in reaching our goals. Our net promoter score has increased 52 points since we began surveying and mystery shopping ourselvesIt would not have been possible without the help from the 59Club team.

“The team at Haig Point does an unbelievably great job taking action on the data we provide for them,” stated MikeKelly, Managing Partner for 59club USA. “From the very first mystery shop, they had a written action plan they presented to their Board to address each area that could be improved”. They also survey all their new members regarding how they are feeling as they settle into their new lifestyle. They do this by sending a few, short, thoughtful surveys at appropriate intervals within the first few months after joining to ensure that each new member is getting engaged at the club. They are extremely focused on taking great care of their members”

59club USA has established and developed relationships with more than 60 well-known private golf clubs, communities and resorts in North America including 14 TPC properties, We-Ko-Pa Golf Club, Cuscowilla on LakeOconee, Fenway Golf Club, The Mid Ocean Club, Palmetto Bluff, Reynolds Lake Oconee, Ruark Golf Properties and Bobby Jones Links golf management company.

About 59Club USA

59Club USA is specifically designed to elevate sales and service standards. 59club USA provides mystery ShopperAudits, Customer Satisfaction Surveys, and Training Services, empowering venue managers to analyze their entire visitor and member experience, enabling them to set targets, monitor performance, and ultimately make informed decisions to enhance their guest services. To learn more about 59club USA, visit https://www.59clubusa.com/.

About Haig Point

Haig Point is a historic private community located on Daufuskie Island in South Carolina. From 1735 through the founding of our club in 1986, our land has been of great importance to the surrounding island. With endless opportunities, Haig Point Club has become a premier destination for members with its 29 golf holes, tennis and fitness facilities, swimming, and beach recreation.

Jonathan Crist

Mike Kelly